This holds our strategy and choices for on-page SEO: keywords, description, the use of Open Graph etc. See also our hashtags (deprecated).

We set HTML meta tags with a plugin (documentation)

This allows setting Open Graph tags for social media.

• Social media (posts, appearance) → open graph (primer)

Q: let's assess what social media we want to appear on: FB / Insta / LinkedIn / others ? and how much time and effort we want to put in there.

• Do we want to raise visibility of the whole website, or focus searches specifically on some pages (e.g. tour: immersion in 3 days from Saigon)
• Focus on 7 identified landing pages
• set OpenGraph tags to manifest the relation between pages
• Same question for each section (overnight, accommodation, daytime, tours)
• Home page,
• Bassac, –other pages in Bassac are linked with OpenGraph tags (to be defined)
• Accommodation
• Daytime: 3 services

* Gold & Green, as our best seller

	* Breakfast //or// Lunch to Phù Ly, as an alternative to the floating market
	* Breakfast to the floating market, as a high demand service
* Getaways -> FIXME page to be written and fleshed out

Secondary pages are not the target / landing pages of ad campaigns.

They hold meta tags to help third party consumers (Google, Facebook, Linked In…) graph them with their respective relationships.

Which page should this be? Discovery? → yes, but rewriting so it is clear it encompasses CB-CT and CT-CB

/* no og:title og:type*/
{{htmlmetatags>
  metatag-robots=(index,follow)

  metatag-og:locale=(en_US)
  metatag-og:locale:alternate=(fr_FR, vi_VN)
 
  metatag-keywords=()
 
  metatag-description=()
  metatag-og:description=()

  metatag-og:image=()
  metatag-og:image:type=(image/jpeg)
  metatag-og:image:alt=()
}}

/* no og:title og:type*/
{{htmlmetatags>
  metatag-robots=(index,follow)

  metatag-og:locale=(en_US)
  metatag-og:locale:alternate=(fr_FR, vi_VN)
 
  metatag-keywords=()
 
  metatag-description=()
  metatag-og:description=()

  metatag-og:image=()
  metatag-og:image:type=(image/jpeg)
  metatag-og:image:alt=()
}}

/* no og:title og:type*/
{{htmlmetatags>
  metatag-robots=(index,follow)

  metatag-og:locale=(en_US)
  metatag-og:locale:alternate=(fr_FR, vi_VN)
 
  metatag-keywords=()
 
  metatag-description=()
  metatag-og:description=()

  metatag-og:image=()
  metatag-og:image:type=(image/jpeg)
  metatag-og:image:alt=()
}}

/* no og:title og:type*/
{{htmlmetatags>
  metatag-robots=(index,follow)

  metatag-og:locale=(en_US)
  metatag-og:locale:alternate=(fr_FR, vi_VN)
 
  metatag-keywords=()
 
  metatag-description=()
  metatag-og:description=()

  metatag-og:image=()
  metatag-og:image:type=(image/jpeg)
  metatag-og:image:alt=()
}}